Caring Hair Expert Ad Launch
March 27, 2012
Last week was the launch of the new Caring Hair Expert ad campaign, which I am the brand ambassador for.
I shot the ad campaign in November 2011, and the ads were scheduled to be released that December. But due to the floods that happened in Thailand at the time, the release got pushed to March. Finally, the print and TV ads are out and you can view the TVC below:
It was a lot of fun to shoot the commercial as it’s my first hair campaign. Even though it was hard work (took 2 days to shoot), I enjoyed trying out the different hairstyles. I also had to learn some Thai phrases, although my voice was dubbed in the final version.
The event itself was a big success! There was a fashion show and a demonstration on how to use some of Caring hair products.
I’m very happy to be part of this campaign, and I love the product! Especially the Caring “Egg Protein Hair Mask” which makes my hair soft and manageable.
Ingredients: broccoli, cauliflower, carrot, raw almonds, sunflower seeds, cranberries (or raisins), fresh flat-leaf Italian parsley, salt and freshly ground black pepper. Dressing: lemon juice, honey
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